The Ultimate Cheat Sheet for Social Media Dimensions
By Samy Simorangkir With the social media space in constant flux, it can be difficult to keep up with the ever-changing specs for each channel. No one should be expected to know all those numbers by...
View Article5 Secrets to Real-Time Marketing Success
By Elana Lyn Gross What was our biggest takeaway from the Oscars? It wasn’t that Adele Dazeem is the biggest star on Broadway or that everyone should cheat on their hairdresser and sneak off to Jared...
View ArticleMarketers Will Make These 3 Facebook Mistakes
By Tim Bosch Recently, Facebook announced that it will begin surfacing posts from pages users don’t like, but that tag pages they do like. My first question: How long until brands start abusing this...
View Article3 Tips For Launching a Social Ambassador Program
By Rachel Pannullo In today’s competitive social marketplace, word-of-mouth marketing and referrals are valuable methods of increasing your customer base and potential purchasers. More and more brands...
View Article5 Typography Terms You Must Know
By Emily Taing With Twitter’s announcement last week about the new photo tagging and collage features and Facebook’s implementation of the 20% rule, image-centric marketing is quickly overtaking...
View Article5 Mad Men Quotes That Perfectly Apply To Social Media Today
By John Kultgen Mad Men returns this month, and Season 7 will likely feature the frequent sexist comments and work-day binge drinking that define the show. Yet despite how retro Don, Peggy, and the...
View ArticleThe 10 Commandments of #TBT (#ThrowbackThursday)
By Sam Sudakoff How does a brand connect with customers in a friendly way rather than come off as a huge, faceless company? Social media creates key opportunities for the humanization of your brand,...
View ArticleShut Up & Listen
WHY ACTIVE SOCIAL LISTENING MATTERS 10 QUESTIONS & ANSWERS That Reveal Why Advanced Social Listening Matters
View ArticleSEO Basics for Bloggers
By Elana Lyn Gross Search Engine Optimization (SEO) seems confusing, but once you get a hang of it, you’ll see that it isn’t so difficult–and will really drive traffic to your blog or business. The...
View ArticleYou Need More Than Just Social Media to Have Great Customer Service
By Mallorie Rosenbluth Around here, we typically complain about brands that aren’t living up to their social media potential, and praise those that do an amazing job in the space. Sometimes brands let...
View ArticlePinterest Messaging Guide for Brands
By James Reichert Earlier this month, Pinterest announced its new messaging feature as an “easier way to have a good old fashioned conversation.” At its roots, social media is all about having...
View ArticleHow Brands Can Communicate Through Emojis
By Danielle Eckert The word emoji literally means means “picture” (e) + “character” (moji). We all know emojis as being random characters and food images that we use to communicate with our friends....
View ArticleThe Power of Coffee Date Meetings
By Candie Harris Anyone who has worked in an office environment knows firsthand what a time waster meetings can be. But, when done correctly there is no better way to communicate and get things done. I...
View Article3 Likeable Lessons from Our Partners at Likeable Mexico
By Sam Sudakoff At the beginning of 2014, Likeable Media launched a partnership with MVS Radio, based out of Mexico City, to form Likeable Mexico. What started as an office of five people is now a...
View ArticleSocial Media Cheat Sheet For Brands [Infographic]
By Emily Taing & Charlie Balk Last week, we took a look at the advantages and disadvantages of the major social networks from a user’s perspective. But if you’re reading this, you’re probably more...
View ArticleSocial Media Science: How to Use Facial Recognition to Your Advantage
By John Kultgen Is it important to show a person’s face? As social media increasingly becomes more visual, I’m constantly challenged with this question. For clothing and hair products, it seems...
View ArticleWhat You Should Know About Real-Time Content
By Kelly Byrd No matter your industry or target audience(s), it is likely that you (and/or your clients) are seeking to share more “real-time” content on social media. In 2014 alone, there have been...
View ArticleIt’s Like That: 6 Social Media Lessons from Mariah
By Roly With over 200 million albums sold, 18 #1 Billboard Hot 100 hits (the most of any solo artist in history including 17 that she co-wrote), and a career that spans nearly 25 years, Mariah Carey is...
View Article3 Tips for Successful Videos on Social Media
By Andrew Minucci Video has been a part of the human experience since we first learned to capture motion on film. The JFK assassination, the Moon Landing, the fall of the Berlin Wall, and countless...
View ArticleHow Social Media is Like Shopping Foreplay
By: Mallorie Rosenbluth While we’ve come leaps and bounds in terms of measuring ROI from various social channels through link tracking and sophisticated advertising platforms, the retail space remains...
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